STOP YOUR SCROLL: if you’re interested in newsletters and lead magnets (aka freebies), but not sure how that process works for your photography business, go HERE first. You’ll find a visual explanation of the entire system that has proven to be insanely successful for so many photographers.

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If you’ve already visited that post, or have a good understanding of the blue print of how lead magnets and landing pages lead to automated freebie delivery and welcome campaign automations, and you would like to save HOURS designing these system pieces, keep reading. We’ve got your back. 😉

Let’s begin with our LEADS TO LIST SYSTEM templates. These include EVERYTHING YOU NEED (including alllllllll the text) to begin your entire newsletter system. How the heck are we going to get people to sign up for our list if we don’t have anything to offer?!? We do that with lead magnets (aka freebies). Our Leads to List System templates are the ULTIMATE lead magnet system!

These templates set you up with EVERYTHING you need for a complete lead to list loop:

1) your freebies

2) the newsletter sign up landing page graphics for each freebie

3) social media graphics and ad graphics for each freebie

Our Leads to List Freebies come in two collections: V1 and V2. Each collection covers different high value education that is relevant to the high school senior and their parent(s) which will have them begging to give you their email address!

WELCOME CAMPAIGN:

Now that you have the lead magnet, call to action / ad graphic, and landing page template with the Leads to List Freebie Templates, it’s time to automate your freebie delivery with a Welcome Campaign. This is your 5 step newsletter campaign that delivers the appropriate freebie to your lead and begins pre-scheduled campaigns that introduce your brand to your new follower and gets them to know, like, and trust you.

EVERGREEN CONTENT NEWSLETTERS:

The questions I get right after someone sets up their welcome campaign to automatically send is, “Ok… now what? What the heck do I send now? How do I keep them interested & engaged with my brand?” That’s where evergreen & seasonal newsletters come in! Evergreen campaigns are newsletters you send to your list that no matter what month it is, it’s relevant to your business. These newsletters educate your list about your brand, your products, your portfolio, the client experience, and more. You can send these newsletters out every month and it will keep your work in front of your leads.

We have 3 collections that include all text and design for your evergreen newsletter needs:

1. Product Feature Newsletters
2. Session Feature Newsletters
3. Session Fashion Newsletters

SEASONAL CONTENT NEWSLETTERS:

Let’s discuss newsletter content that should be sent out only when it makes sense! Seasonal campaigns are newsletters you send to your list that are relevant for the time you’re sending them out. These newsletters educate your list about any sales or announcements you currently have going on, seasonal fashion trends, available session dates, etc. You can also send these newsletters out every month, but only specific to your current season or business standing.

We have 3 collections that include all text and design for your evergreen newsletter needs:

1. Current Affairs Newsletters
2. Sale Newsletters
3. Seasonal Fashion Newsletters

There you have it friends! Everything you need to complete your entire lead magnet and newsletter system! Imagine all the hours you will save with these done-for-you templates! These are the exact designs I use in my own senior photography business and I am so thankful to have them!

Ready to shop the lead magnets & newsletter templates?